John Faig – Medium

John Faig

B2B Sales Challenges (part2)

In part 1 of B2B Sales Challenges, I discussed the death of outbound marketing and recommended a more automated organization with RevOps…

12h ago

B2B Sales Challenges (part2)

12h ago

B2B Sales Challenges (part 1)

B2B sales and marketing are becoming more challenging — especially in EdTech — where contact information is widely available, but the…

1d ago

B2B Sales Challenges (part 1)

1d ago

SaaS Evolution

There will be a fundamental shift in how software creates value for users. The vast majority of existing software is built upon three…

Jan 25

SaaS Evolution

Jan 25

The Rise of GTM Engineers (part 2)

In a previous post (GTM Engineers — part 1), I discussed how the rise of sophisticated and flexible RevOps tools will be welded by a GTM…

Jan 25

The Rise of GTM Engineers (part 2)

Jan 25

The Rise of GTM Engineers (part 1)

Traditionally, companies have distinct organizational units (e.g., sales, marketing, customer success, and customer support). The units…

Jan 25

The Rise of GTM Engineers (part 1)

Jan 25

A New World View

AI is having a huge impact on SaaS products, but EdTech companies aren’t taking advantage of the changes. I’m seeing a derth of RevOps…

Jan 25

A New World View

Jan 25

Outbound EdTech Marketing

As the year came to a close, I spent the winter break cleaning out my inbox. I reflected on cold e-mails that we effective at getting me to…

Jan 24

Outbound EdTech Marketing

Jan 24

It’s All About the Relationships

I read a great marketing book called Converted by Neil Hoyne, who is the Chief Strategist at Google. There are excellent recommendations on…

Jan 3

Jan 3

EdTech Saas Do’ and Don’t

I’ve worked with several EdTech companies to improve their operations. Some lessons were learned (and some were not). These observations…

Dec 20, 2024

EdTech Saas Do’ and Don’t

Dec 20, 2024

Customer Support Best Practices

I manage about 50 information systems and have some recommendations for EdTech companies and their customer support systems.

Dec 13, 2024

Dec 13, 2024

John Faig

John Faig

Learnaholic. EdTech expert and startup mentor. Enthusiastic about AI and Learning Engineering. Ask about RevOps consulting.

Following

Help
Status
About
Careers
Press
Blog
Privacy
Terms
Text to speech
Teams